I will be doing a recap of yesterday’s social media boot camp later this week, in the meantime, I present part five in a series on social media sins; this is my fun way to impart sage advice for avoiding some of the pit falls which have a way of sneaking up on you. Thus far we’ve covered Envy, Sloth, Wrath and Greed. Today I am going to talk about Gluttony.
Gluttony can be described as the over-indulgence or misplaced desire of something to the point of waste. When you “glut” your Twitter or Facebook statuses with too many updates, your messages start to be ignored. You are causing information overload.
Consider also the mixture of contacts that you have on Twitter and Facebook – are you driving your Facebook friends crazy with all your Twitter chatter and retweets? The audiences are different, and what you achieve in efficiency, you may lose in driving interest away.
Don’t try to be all things to all people, by over-compensating and exceeding the necessary or appropriate amount of messages, you may turn off your core (and target) audience.
